New Launch and New Commitments!

New Launch and New Commitments By Michael Bendit

{3:30 minutes to read} Even if the calendar says otherwise, I have always considered September the start of a new year. Maybe it seems like a new year because it is the beginning of the academic year, or maybe because it’s the season of the Jewish New Year. Whatever the reason, September seems like a great month to make commitments and start new projects. And so, with the writing of this article -- I am pleased to announce the launch of our new website and regular newsletter/blog.

{3:30 minutes to read} Even if the calendar says otherwise, I have always considered September the start of a new year. Maybe it seems like a new year because it is the beginning of the academic year, or maybe because it’s the season of the Jewish New Year. Whatever the reason, September seems like a great month to make commitments and start new projects.

And so, with the writing of this article —

I am pleased to announce the launch of our new website and regular newsletter/blog.

  • New website – Our new website brings Software Development Resources up to current design standards with parallax scrolling pages and bigger, more prominent images, while maintaining our focus on providing access to the best software development teams.
  • Newsletter/blog – Our blogs will continue to address important issues and opportunities related to the fast moving world of marketing technology with a bent toward making it more accessible to non-technical marketing and business professionals.

In our blog, we will share current events, trends and news in the marketing technology universe, which, like our physical universe, is huge and expanding at an accelerated pace — we hope to help you keep up with it!

Perhaps the best visual depiction of the size of the current marketing technology landscape is Scott Brinker’s 2015 infographic of the industry’s 1,876 vendors, roughly double the number depicted in his 2014 version.

marketing_technology_jan2015

If you download the 6.5 MB high-resolution PNG of Brinker’s Marketing Technology Landscape infographic, you can zoom into each of the 43 categories, including those software development platforms and technologies in the bottom two rows where my teams bring deep expertise.

If you spend a little time exploring this graphic, I am sure you will find many vendors that you recognize and probably already use, such as:

  • Google and Amazon.com under “Cloud/IaaS/PaaS”
  • Constant Contact and MailChimp under “Email Marketing”

Kudos to anyone who can spot a mistake, such as: typos, or duplicate logos in the same category – e.g. “Channeltivity” in Channel/Local Marketing. I will compile a list of corrections and send it to Scott.

I hope you will join us as we explore the universe of marketing technology. Until then, I just have to ask…

What new projects are you preparing to launch or what topics do you want to discuss?

Michael Bendit

 

Michael Bendit
Managing Director
Software Development Resources Inc.
888-447-1591
111 Eighth Avenue,
Suite 1500
New York, NY 10011
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